Later this week, PBS Business Intelligence will be sending out the NEW Station Localization Report! This report provides stations with data about their localized users on PBS digital platforms. Previously, the report showed only page level metrics for localized users on PBS.org and PBSKIDS.org. The new report provides stations with both Users and Streams localized to their station across browser, mobile and OTT for PBS and PBS KIDS.
These enhancements reflect PBS’ ability to track localized users on nearly all of our digital platforms and most importantly, it gives you even more data about your multi-platform digital audience. The report is sent out each month with data for the month prior. If you do not currently receive the report and wish to, please contact Igor Meyerson (firstname.lastname@example.org) in PBS Business Intelligence to be added to the distribution list. We hope this new report helps you understand and tell the story of your digital audiences more deeply than ever before.
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