PBS Digital Studios and PBS Member Stations

PBS Digital Studios is available to consult with local member stations that are interested in producing original digital-first programming. We understand that every station is going to have a different set of priorities and resources for digital-first programming, and we are available to help in many ways. 

 

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One-on-one consulting on editorial and show format

One-on-one consulting on social media strategy and channel optimization

Tutorials on digital production methods and workflows:

Promotional support:

  • Help launching a new digital-first series / channel

  • Help with promoting individual episodes  

Share best practices:

  • Revenue and sustainability through sponsorship and crowdfunding

  • Series / channel format

  • Marketing and channel optimization

  • Audience development

 

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PBS Digital Studios has partnered with several member stations to distribute their digital-first series. Here’s what we typically look for in local digital-first series.

What we look for in Digital Studios shows:

  • Series and episodes are produced in a way that can be adjusted based on audience and Digital Studios team feedback

  • Original series concepts that are relevant and appealing to a national audience, and consistent with core PBS genres

  • The series format and tone is digital-first and makes sense for its intended distribution platform

  • Fresh, modern editorial voice, with a PBS resemblance. For best results, consult with us early in the process

  • A clearly defined audience target, supported by research.

  • A plan to reach the intended audience using appropriate social platforms

  • The number of episodes and potential longevity of the channel. Channels can take time to grow

  • Commitment to channel optimization and ongoing marketing support

  • Sustainable funding model.  Can be a blend of crowdfunding, foundation support and sponsorship

 

 

 

 

 

PBS Digital Blog

PBS Throwback campaign - coming very soon!

Posted by Leif Brostrom on

News from Kevin Dando, Sr. Director, PBS Social Media on a new campaign kicking off this week.

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Digital Studios DSLR Station Grants Available!

Last Updated by Alex Duckles | Associate Manager | PBS Digital Studios on

PBS Digital Studios is happy to announce a new DSLR equipment grant available to 10 PBS member stations.

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Blank Slate: Interview Framing

Last Updated by Leslie Datsis | Social Media and Audience Development Specialist | PBS Digital Studios on

Blank Slate is a new 16-part instructional series from PBS Digital Studios with the production team Video Dads, made up of Emmy-nominated video producers Travis Gilmour and Slavik Boyechko. This week Leslie Datsis discusses Interview Framing.

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Blank Slate: Interview Audio

Last Updated by Alex Duckles | Senior Editoral Associate | PBS Digital Studios on

Poor audio can easily ruin any interview, either because the speaker is too difficult to hear or there are distracting and irritating sounds in the background ruining a great delivery. PBS Digital Studios and Video Dads discuss the finer points of capturing great audio.

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Blank Slate: Interview Lighting

Last Updated by Lauren Saks | Director of Programming | PBS Digital Studios on

On this installment of Blank Slate, Travis and Slavik teach us how to simply and effectively light an interview with the help of a natural light source.

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For more information, visit Digital Studios at pbs.org

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Get Started with PBS Digital Studios

We are available to all member stations for consultation. Fill out this form to contact us.

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Digital First Production 101
Blank Slate, an educational series about online video production, can help your station get familiar with digital production techniques. Check it out 

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Join the Conversation!

The Digital Entrepreneurs Group on Facebook will also have more information. Please join the group for updated, ongoing conversations.